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I have been busy for so many Mondays in a row now, but I need to make some showing. I'm staying at the Ritz-Carlton Golf Resort in Naples, FL tonight as a guest at the SWANA-FL annual conference. Naples might seem like a weird place for the solid waste crowd to congregate, but they do love themselves some golf. It threw me for a loop when the Big Boss told me a few days ago that I should go. I never know how to take conferences; is it a reward for doing well, or am I really supposed to gain enough benefit/insight to make it cost effective? It has been interesting so far, getting to meet our client and partners face-to-face, but I haven't yet had any brainstorms about more effectively communicating with them and marketing ourselves to them. In a sense, construction is a very traditional bid system, especially in the public sector. But on the other hand, it's also totally a game of personality. If there's bad blood between two parties, the one in control of the project will make sure you don't participate. It then becomes a game of personality. Business is made out on the putting green, and that's not going to change. But taking everyone in the nationwide geosynthetics game out to a steak dinner is unfeasible. So how do I reach them through other means in a way to forge meaningful relationships? Is it just stupid to wonder what kind of automated system I could set up that would create meaningful relationships on a broad scale?

 

It's hard to ponder these questions after a night of "conferencing" including my first ever cigar. I've brushed my teeth twice and yet the smoky taste still lingers. I haven't checked on Sarah (who I'm sure has posted) or Cathy (who's about as reliable as I am) yet but here's my belated PoP...at $9.95 on the company tab. I'll check the ladies in the AM, and also update if I figure out any major marketing brainstorms.

I have been busy for so many Mondays in a row now, but I need to make some showing. I'm staying at the Ritz-Carlton Golf Resort in Naples, FL tonight as a guest at the SWANA-FL annual conference. Naples might seem like a weird place for the solid waste crowd to congregate, but they do love themselves some golf. It threw me for a loop when the Big Boss told me a few days ago that I should go. I never know how to take conferences; is it a reward for doing well, or am I really supposed to gain enough benefit/insight to make it cost effective? It has been interesting so far, getting to meet our client and partners face-to-face, but I haven't yet had any brainstorms about more effectively communicating with them and marketing ourselves to them. In a sense, construction is a very traditional bid system, especially in the public sector. But on the other hand, it's also totally a game of personality. If there's bad blood between two parties, the one in control of the project will make sure you don't participate. It then becomes a game of personality. Business is made out on the putting green, and that's not going to change. But taking everyone in the nationwide geosynthetics game out to a steak dinner is unfeasible. So how do I reach them through other means in a way to forge meaningful relationships? Is it just stupid to wonder what kind of automated system I could set up that would create meaningful relationships on a broad scale?

 

It's hard to ponder these questions after a night of "conferencing" including my first ever cigar. I've brushed my teeth twice and yet the smoky taste still lingers. I haven't checked on Sarah (who I'm sure has posted) or Cathy (who's about as reliable as I am) yet but here's my belated PoP...at $9.95 on the company tab. I'll check the ladies in the AM, and also update if I figure out any major marketing brainstorms.